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Scrutiny 8 0 14 – Suite Of Web Optimization Tools

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Listed below are 10 optimization tips that will help improve your web sites search engine rankings.

1. Defined site architecture and design issues
Web sites that are built using the following technologies (Flash, Frames) often find it harder to rank well. This is because search engine spiders often have difficulty in navigating or indexing these pages. Obviously the best solution would be to avoid using the above, but sometimes, it is just not practical to apply, here are some workaround solutions.

Sites utilizing Flash technology
Avoid building sites that are completely developed in Flash. If this is not possible, create a HTML version that the search engine bots can easily spider and index. Another compromise would be to develop certain elements in Flash (e.g. banners and menus) while keeping the text content in HTML.

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Sites utilizing frames
Web sites that use frames often have only a singular visible URL. Irregardless of how many different pages of content the visitor sees, the search engine bot only recognizes one page (usually the homepage). This runs the risk of all your interior pages never getting indexed properly or cached. The best solution would be to break the site out of its framing code. Alternatively, you could insert a tag and insert your keyword rich content in between.</p><p align='left'><strong>2. Sites utilizing dynamic URLs</strong><br> There are many high page count sites that utilize a version of session ids and dynamic URLs. Most notably e-commerce sites. Search engine bots often have difficulties indexing these pages, especially if the session id string is very long. Implement a mod rewrite to enable your URLs to be more search engine friendly. Write keywords in the URLs to give your web page a rankings boost. For example, http://www.yourdomain.com/store/red-widgets.html </p><p align='left'><strong>3. Implement a sitemap<br></strong>This tip pertains mostly to web sites that use javascript, image links or maps for its navigation. While the visitor is able to read the links and browse each page without problem, the search engine bot does not read or will ignore such code. By implementing a text link sitemap that links to every page, you are providing the bots with a means to traverse to each page without problems. Placing a text link to the sitemap on your homepage ensures that every page is only 2 clicks away from the root homepage. </p><p align='left'><strong>4. Keyword research<br></strong>Many times, a webmaster will wonder why his site gets very little targeted, on-topic traffic. By performing a proper keyword research, you can then know exactly what your targeted audience is typing in and searching for. <strong>Choosing the right keywords is essential as it <strong> will be used throughout the optimization process</strong>.</strong> Some great tools for keyword study include KeywordDiscovery.com Keyword Research Tool, Wordtracker and Overture's KW Tool. </p><p align='left'><strong>5. Avoid converting text to images.<br></strong>Search engine bots do not read textual content in the manner humans do. All they 'see' in the code is an image. Forget about using Bookman Old Style and stick with Arial or Verdana. This compromise ensures your keyword rich content is not put to waste.</p><p align='left'><strong>6. Write keyword rich content<br></strong>After you have researched and developed a set of keywords, it is time to put that to good use. Write and publish good original content with those keywords placed throughout your document. Do not overdo this as you may be penalized for keyword spamming.<br> Web sites with good original content usually rank well and you should aim for that. <strong>DO NOT</strong> copy and paste content from a different site. You will be penalized with duplicate content, and as a result, your web page will never rank well.</p>

Optimization

7. Title tag
Iclipboard 4 1 0 – a flexible clipboard manager. By far, one of the most important components of on site optimization is the title tag. Use the proper keywords in the title tag. (Do not stuff keywords). Keep the character count below 65 for optimal results. If you have a site that sells Red Widgets, an example of an optimized title tag would be 'Red Widgets For Sale'

8. Meta and Alt tags
Alot has been said in recent times about the importance of description and keyword meta tags. While Google does not read keyword meta tags anymore, you should still write out short, effective and simple description tags as they do show up in your rankings site description. Keyword meta tags are still read by the smaller search engines, so it is a safe bet to insert a few keywords here.

Be sure to label each image on your web page with Alt tags whenever possible. As always, avoid keyword stuffing or spamming.

9. One way, reciprocal and internal links
Using your desired keyword in the anchor text is by far the best method of increasing your ranking. There are many advanced methods of getting links, which I will cover in a future article, but for now, try exchanging links with other similar on topic family friendly and high quality web sites, (be sure that these sites are not spam sites!) or insert links in your internal web pages that point to one another using the page specific keyword.

10. Don't overdo it!
So you have implemented some of the tips described above and are starting to see movement in your rankings. That's great news, but do not overdo it thinking that more is better. At some point, you will trip the over optimization filter and your site will be flagged and penalized. Moderation is key in SEO.

Our final bit of advice is to keep writing original keyword rich content and source out inbound hyperlinks to give your web site the best chance of rankings success!

29 Mar 2014CPOL
How to Use ASP.NET Web Optimization Framework in ASP.NET Web Pages Site

Introduction

In my previous article, I described what is ASP.NET Web Optimization Framework and what classes are provided by this framework in order to use this framework in web form, web pages and ASP.NET MVC. So here in this article, I will explain how to use this framework in ASP.NET web page site.

Since I have already explained about ASP.NET Web Optimization framework, I am directly switching to implementation. But I will recommend before reading this article to please go through my previous article because that is a prerequisite for this article.

So now, let's see how we can use this framework in a web pages site step by step.

  1. Create an ASP.NET website (Razor 2) Web Site.
  2. Now you can see solution explorer like the following:
  3. One important thing here is that this template is already installed with Web Optimization Framework so you can check in bin folder required DLLs have already been added.
  4. Now you need to create two folders, Scripts and Styles for keeping scripts and CSS files. Now your Solution explorer should look like following:

    Here I have added 2 files in scripts folder and 2 files in Styles for demonstration. You can add as per your requirement.

  5. Open _AppStart.cshtml file. You can see that there is already some code present in this file and some code is commented so there is no need to worry about that. We need to write our own code. You need to write the following code inside this file:

    Here, I am directly creating and adding two bundles into bundle table. You can define according to your classification and use. You can further classify a single bundle into other sub bundles. One more thing you might have noticed here is that I am using *.js, because I am adding all js files into one bundle and same for CSS. So exactly what I did here, I bundled all JavaScript files into one bundle, it means they will load as single entity not as multiple different files and same for CSS, I created a single bundle for all CSS files.

    I think now you can better understand practically how this framework optimizes the calls and loading of resources.

  6. Add one .cshtml for consuming these bundles. So for adding cshtml file, right click on solution explorer, click on add and choose new item, then you will get one dialog box. Now you can choose Empty Page(Razor v2) and named file as Welcome.cshtml.
  7. Now, we are ready with our bundle so the last task is to consume this bundle into our file. That we can do by using Scripts.Render and Styles.Render methods as follows:
  8. Now that we are ready with all the implementation, only one task is remaining, i.e., enabling the bundling and minification. As I have described in my previous article, there are two ways to enable it. So you can use either of the ways. Here I am enabling by setting web.config file's compilation elements's debug attribute as follows:
  9. So now, it is time to be happy and test our work. So run the Welcome.chstml page and see you will get the following screen.

Now press F12 to see the real magic of web optimization framework.

Click on Script tab and select Test.aspx dropdown list. You can see js?v……. like some random string that is the bundle name.

Here, if you have observed that in place of separate js files, only one bundle is loading. You can see the real calling for the different resources into Network tab. Here you can see, there is only one call for JavaScript files and one for CSS files.

If you have not seen this developer tool of Internet Explorer and you did not observe here for normal application without ASP.NET Optimization Framework, then you might not be able to differentiate the real one, so for those people I can show you the proper difference.

Scrutiny 8 0 14 – Suite Of Web Optimization Tools Download

Now just go back in your web.config file and set debug = true and run the application and again press F12. Now, you will get the following screen when you click on Script tab:

If you can observe here, now you can see two separate JavaScript files are loading separately. So suppose you have added 20 js files in your view, then there are 20 separate calls which will be made for 20 js files. Now just check in network tab so here you can see there are 4 separate calls for 4 separate files.

Scrutiny 8 0 14 – Suite Of Web Optimization Tools Pdf

Now I think you can better understand the use of ASP.NET Web Optimization framework. So here in this article, I tried to cover all the basics of how to use ASP.NET web optimization framework in your web page website. Thanks for reading.





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